NATIONAL is pleased to announce Peter McNeill’s appointment to Vice-President and Practice Lead, Corporate Communications and Capital Markets, of the Toronto office. Peter will also sit on the Toronto senior leadership team.
With more than 20 years of experience in corporate and financial communications with a focus on brand and crisis management, Peter has worked across a wide array of sectors including banking, insurance, technology, business consulting and more. Peter’s client-focused and collaborative approach has fueled his ability to develop cutting-edge communications strategies that have driven business results for his clients, while enabling them to maintain competitive advantage.
Over the course of his career, Peter has prioritized building high-performing teams that generate results beyond communications targets, and rather those that bolster the financial successes and broader growth ambitions of his clients. Prior to this role at NATIONAL Public Relations, Peter served as a Head of Communications and Business Development at The Targeted Strategies Group, and as Senior Director of Marketing and Communications at CIBC. Peter has also held roles with KPMG, Altus Group, Dell and Deloitte.
“With his growth-minded disposition and his passion for driving tangible business results, Peter is the perfect addition to further bolster our industry leading corporate communications and capital markets offerings,” said Brian Pearl, Managing Partner of NATIONAL’s Toronto office. “Peter will deliver the forward-looking and innovative approach that’s needed to continue driving success in Toronto and beyond, while also helping us to forge new and exciting industry connections to deepen our presence across the country”.
Peter has maintained several board member positions over the course of his career, including serving as Chair, Board of Directors of United Way of York Region and also as a Board Member with the National Media Awards Foundation. Peter holds a Master of Business Administration from the Schulich School of Business and a Bachelor of Arts from York University.