Animal health campaigns, built by animal lovers
At NATIONAL, we put understanding and empathy at the heart of every animal health campaign we do. We are more than animal health communications experts; we are animal lovers, dedicated to supporting them and the people who care for them.
Whether focusing on companion animals or livestock, our expertise and passion shine through. Our work with veterinarians and healthcare organizations has highlighted key issues, new products and groundbreaking initiatives that connect with pet owners. For farmers and breeders, our deep understanding of the industry allows us to offer innovative solutions tailored to challenges like climate change, rising costs, and animal welfare.
We support clinical leaders, tech innovators, healthcare companies, nutrition suppliers, and welfare advocates in delivering the right message to the right audience.
Corporate communications
Integrated corporate communications ensure alignment between external and internal stakeholders with your company’s goals. We break down silos between business units through thought leadership campaigns, issues management, and PR for GR initiatives. We’ll also spark engaging internal communications to transform your employees into powerful corporate ambassadors.
Product launches
Our patient-centric approach to product launches leverages our deep understanding of the regulatory environment. We anticipate your needs to provide effective and streamlined visibility for your new products, demystifying scientific data and connecting veterinary professionals, business partners, animal welfare groups and the general public.
Disease awareness and wellness
Addressing climate change, increased productivity, and health concerns, we launch targeted disease awareness programs for animals, both large and small. Our strategies combine creativity, scientific expertise, and effective deployment to bring forth powerful non-branded awareness programs that tug on the heart strings and motivate audiences to learn more.
Animal welfare and cause marketing
From fundraising campaigns to government advocacy, we help you forge partnerships, drive interest, and connect with key decision-makers. We work with you to mobilise your audiences through exciting in-person events, captivating social content and persuasive media outreach, and support it with solid relationships in the public affairs sphere. Our cross-Canada network ensures you make a lasting impact.
Electronic innovations
With virtual care, artificial intelligence (AI), and other technological innovations growing at an unprecedented pace, solid understanding of where technology contributes is key. We create persuasive narratives about the value of technology, guiding product launches and thought leadership by putting industry spokespeople and veterinary experts at the forefront. Our stories highlight the personal experiences of pet ‘patients’ and their owners, making your innovations relatable and compelling.